EST. 1991
For three decades, Retail Pharmacy has been the leading trade publication in the pharmacy industry. We have always understood the importance a pharmacy has on its community and with an in-depth integrated approach we have provided the most up to date information for both the pharmacy-specific and retail-related business.
With a greater understanding of the pharmacy business in the community we are specifically designed for pharmacists and pharmacy owners to better help equip them in their day to day running of their business.
We are there not only to reach pharmacists as influential health professionals but also as business operators, helping them make informed and responsible decisions about their pharmacy within a retail environment.
With regular industry experts and a strong dedicated editorial team, we provide health features, current news and trends, as well as present ethical, complementary medicines and OTC that will enhance their best business practices.
We are a respected voice in the industry and understand also the importance of marketing to our audience. Our readers put their trust in us to present to them strong, authentic and sustainable brands that will help grow their businesses, as well as establish them as a valued member of their communities.
Audience
Audited 12,575. Audit period:
1 October 2020 to 30 September 2021
The circulation records of this publication have been submitted for an Audit with the Circulations Audit Board.
Testimonials
Retail Pharmacy is the lead pharmacy publication used by the Pharmacy Guild of Australia to promote the profile of speakers and sponsors of the two major pharmacy events, namely the Australian Pharmacy Professional Conference (APP) and Pharmacy Connect Conference. The publication has a rich variety of topics which appeal to the diverse pharmacy market. I value the partnership that has been formed and the prompt response for assistance.
Kos Sclavos,
Chairman – Australia Pharmacy Professional and Convenor – Pharmacy Connect Conference.
Retail Pharmacy magazine has developed a notoriety among Australian pharmacists for its high quality content in both clinical and business areas. Engagement of Australian College of Pharmacy members with the continuing professional development content each month indicates Retail Pharmacy is a popular source of education for pharmacists. Our members tell us that Retail Pharmacy is a preferred option for their CPD requirements. The team at Retail Pharmacy are great to work with. They are particularly helpful at partnering with the College to help us plan our CPD content in line with the monthly themes of the magazine.
Dr Brett MacFarlane BPharm Hons PhD FACP,
The Australian College of Pharmacy
Editorial Specifications
Contributor
- 650 – 700 word limit
- Image included in word count
- 50 word bio
- Profile shot
- 80mm x 80mm
- 300dpi, CMYK
- JPEG, TIFF Format
- Profile shot
- Hi-res logo
- 80mm wide
- 300dpi, CMYK
- PDF Format
- Any accompanying images
- 300dpi, CMYK
- JPEG, TIFF or PDF Format
What’s New, On the Shelf, Expand Your Range
- 70 word limit
- RRP, Contact Details, Website Address
- Hi-res product shot
- 80mm x 80mm
- 300dpi, CMYK
- JPEG, TIFF Formats
Marketing News/Mix
- 200-250 word limit
- Image optional
Sponsored Content (Online)
- 750 word max
- Feature image (displayed on home page)
- 1200px width x 600px height
- 300px margin left and right
- RGB, 72dpi
- JPEG Format
- Embedded image (displayed with the content)
- Max 500px width or max 500px height
- RGB, 72dpi
- JPEG Format
Sponsored Post (Social Media)
- 280 character limit
- Relevant hashtags and tags
- Image
- 1000px x 1000px
- RGB, 72dpi
- JPEG Format
Ad Specifictions
DIGITAL AD SPECIFICATIONS
Material Specifications found below
Catch the eyes of the reader with custom finishes
Specifications for specialty advertising material
A high resolution PDF can be generated from most programs. We recommend and accept Adobe Acrobat files.
- All fonts embedded
- Minimum of 300dpi
- CMYK colour mode only (no RGB or spot colours)
- Black text to be 100% black, NOT 4-colour black
- Magazine total ink weight is less than 320%
- No overprint to be contained in file
- Bleed where required (see table below) and trim marks.
Our magazines are supplied to the printer in PDF format. It is strongly advised that all advertising is supplied to Retail Media using the above criteria and saved as a PDF to ensure the printed artwork is correct. Artwork will be checked, and you will be advised if there are any problems with the PDF file you have sent.
Supply print ready PDF with:
- Email: production@retailmedia.com.au (limit 10MB) or use Wetransfer/Adsend.
Approval requirements
- Retail Media will not accept any responsibility for artwork that is not supplied in accordance with our specifications.
- Advertising material needs to be compliant with all legislative law requirements within all states and territories of Australia.
- Any advertising offering readers a ‘chance to win’ as opposed to ‘a game of skill’ must have the relevant state and territory permit numbers present on the artwork.
